AscensionModel / About

The two operators behind your webinar funnel.

No account managers translating your offer to a production team. The same two people extract the webinar idea, build the funnel around it, read the data, and pick up when you call.

Why we started

We got tired of watching strong coach webinars end at go-off-air.

Between us we had spent years across paid media, funnels, automation, sales, content, and operations. We kept seeing coaches build the most visible part—the webinar—while registration, show-up, the offer, replay, follow-up, booking, and attribution lived in separate hands.

So we built the opposite: one founder-led team responsible for the argument the webinar makes and the system that carries that argument into a call or enrollment.

Few enough clients that every funnel gets senior attention. Complete enough builds that the buying decision does not disappear between vendors.

A webinar should not be a one-hour event. It should be a measurable sales path built around one belief.
The people behind it

Senior operators. Start to finish.

Tyler York Portrait

Tyler York

Strategy & Paid Media

"A coach webinar should not pressure people into a yes. It should make the right next step feel clear, credible, and earned."

Co-founder of AscensionModel. Tyler turns a coach's expertise and offer into the webinar angle, belief shift, messaging, traffic plan, and conversion strategy that carry the funnel.

Webinar StrategyPaid MediaMessaging
LinkedIn
Shane Henke Portrait

Shane Henke

Client & Systems

"A strong webinar funnel carries one belief from the first hook to the call or enrollment that follows."

Co-founder of AscensionModel. Shane turns the webinar strategy into the connected registration, reminder, live-event, replay, booking, CRM, automation, and attribution system behind it.

Webinar FunnelsAutomationCRM & Data
LinkedIn

How we work.

A few things we will not compromise on - the reasons clients stay after the first system launches.

01

The founders do the work

No junior hand-off. The people who plan it are the people who build it and pick up when you call.

02

Attribution over vanity

We tie spend to booked revenue, not clicks and impressions. If it cannot be traced, it does not count.

03

Your accounts, your data

Every ad account, pixel, and CRM lives in your name. Walk away any time with the whole thing intact.

04

No long-term lock-in

Month-to-month once we launch. You stay because the system works, not because a contract traps you.

05

The thinking, shown

We frame the problem before touching an ad, and we show you the reasoning - not just a polished chart.

06

Few clients, on purpose

We take on only what we can deliver at a senior level, so yours is never just another account.

Where we stand

Coach-focused,
measured to revenue.

Figures are representative of engagements to date. The useful part is the path from registration and attendance to applications, calls, and enrollments.

800+Leads generated in the first 9 days
$3.08Average cost per lead
3.65%Average click-through rate
$300K+Revenue generated across six live events

Bring the offer.
We'll map the webinar path.

Start with a focused session with the two people who would build it. We will map the webinar belief shift, the registration-to-sale path, and the first bottleneck to fix.

01 Details02 Time
Coach webinar plan

Start with the coaching offer.

Tell us how you want the webinar to sell, then choose an open time.